Dundee Football Club granted alcohol licence for upcoming Premier Sports Cup match
Dundee Football Club can confirm that its upcoming home fixture in the Premier Sports Cup against Airdrieonians on Saturday 11 July (kick-off 3:00pm) was granted a licence, this afternoon, by Dundee City Council for the sale of alcohol at the match.
As part of the wider SPFL pilot initiative, a small number of designated concourse areas within the Bobby Cox Stand at Dens Park will offer alcohol for purchase 2 hours before kick-off until 30 minutes before kick-off with supporters admitted on a first come – first served basis. This will only be available to home fans, and these sales will be managed in full accordance with licensing laws, with appropriate security and stewarding in place. Dundee FC will continue to run its 1893 Beer Hall supporters bar prior to the game, which is free to enter for any home supporter in possession of a valid match day ticket.
The aim of the pilot is to gather insight into how a carefully managed approach to alcohol sales can support a positive and safe match day experience for supporters, as part of wider work taking place across Scottish football to improve fan engagement and enhance the overall stadium environment.
Alcohol will only be sold prior to kick off and will only be consumed within clearly designated areas and not in sight of the pitch, and all sales will take place in clearly defined, monitored areas of the stadium. Match day operations, stewarding and safety planning will remain consistent with our usual high standards.
We hope this will add to the enjoyment of the match day experience for supporters and would like to pass on our thanks to fans for their continued support and cooperation.
